Book Promotion Ideas

Keep Writing, Keep Publishing, Keep Going Until You Reach Your Dreams

overcoming-1697546_640-pixabay-pdIt is never too late to revert to perseverance to get things done. It was Dr. Samuel Johnson who advised us: “Great works are performed not by strength but by perseverance.”

Some call it “stick-to-itivness” or “gumption.”

Some call it grit.

Some call it obsession.

But I think staying the course self-publishing your work comes down to the internal quality of having the habit of persistence.

“Nothing in the world,” said Calvin Coolidge, “can take the place of persistence. Talent will not; nothing is more common than the unsuccessful man with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is sull of educated derelicts. Persistence and determination alone are omnipotent. The slogan “Press On!” has solved and always will solve the problems of the human race.”

So ask yourself….


“Do I practice the habit of persistence?”

“Could I be more committed to what I want to achieve?”

“Can I do something more, everyday, to advance me toward my goals?”

When you start putting pressure on yourself to reach your goals, you stretch your talents and abilities to new lengths, and they will never shrink back to their original limitations.

You have to set a fire under your butt to get going. No, you can’t do everything at once. But, you can do something at once. You can do one thing at once. So there’s no excuse to do one thing…. the next thing… that you need to do to make progress.

Not sometimes. All the time.

Everyday, think perseverance:


“He who is often shooting hits the mark at last.” (A German proverb)

“The sea is made bigger even by one drop.” (A Kalmuk proverb)

“Where one man finds an obstacle a stumbling block, another finds it a stepping stone.” (William Lyon Phelps)

“To wait for luck is the same things as waiting for death.” (A Japanese proverb)

“Weak men wait for opportunities…. strong men make them.” (Anderson Baten)

Finally, here is an extract from the public domain edition of Napoleon Hill’s classic “Think and Grow Rich” published by The Ralston Society back in 1937, where he underscores 8 key causes underlying persistence:

“Persistence is a state of mind, therefore it can be cultivated. Like all states of
mind, persistence is based upon definite causes, among them these:

a. DEFINITENESS OF PURPOSE. Knowing what one wants
is the first and, perhaps, the most important step toward the
development of persistence. A strong motive forces one to
surmount many difficulties.

b. DESIRE. It is comparatively easy to acquire and to
maintain persistence in pursuing the object of intense desire.

c. SELF-RELIANCE. Belief in one’s ability to carry out a plan
encourages one to follow the plan through with persistence.

d. DEFINITENESS OF PLANS. Organized plans, even
though they may be weak and entirely impractical, encourage

e. ACCURATE KNOWLEDGE. Knowing that one’s plans are
sound, based upon experience or observation, encourages
persistence; “guessing” instead of “knowing” destroys persistence.

f. CO-OPERATION. Sympathy, understanding, and
harmonious cooperation with others tend to develop persistence.

g. WILL-POWER. The habit of concentrating one’s thoughts
upon the building of plans for the attainment of a definitepurpose, leads to persistence.

h. HABIT. Persistence is the direct result of habit. The mind
absorbs and becomes a part of the daily experiences upon which it
feeds. Fear, the worst of all enemies, can be effectively cured by
forced repetition of acts of courage.”

Posted by Admin - September 26, 2016 at 9:42 am

Categories: Book Promotion Ideas, Kindle Books, Paperback Books, Writing Advice   Tags:

New Promotional Services Popping Up To Make Your Kindle Books Easier To Find

This past week there’s been a lot of chatter in writer’s forums about, which promises to make your books more discoverable.

The interesting part of this is that the website promotion got ahead of them building the website. It seems to be a little buggy (they admit they’re still ironing out the kinks).

Their promise: to help more readers find (and hopefully buy) your book. Your part in this: List your book for $2.99 each per year (currently as they are still in beta, they say they are allowing authors to list their books for free.)

In their own words, here is their basic goal: “The plan is to get ‘lots’ of authors to list their books and then use this list to attract ‘lots and lots’ of readers.”

I don’t know how successful this new website service will be. There is a lot of speculation surrounding it. I can’t tell if it’s justified or simply hype. I wish this website lots of success in helping new self-published authors gain new exposure and sell more Kindle Books!

Online services like this portend new types of promotional businesses aimed at authors in the coming years: making your books more discoverable; helping you promote your books on the cheap; perhaps assisting in getting more positive reviews (they state they don’t review books, but the extra exposure may get more eyeballs and just maybe, more reviews, according to their website).

Here is how they are describing their new service…

The word is out and we’re wanting lots of authors to come on board to join us!

We know how it is when you’ve written a book, got some good reviews and now you’re languishing, way down in the Amazon bestseller lists. So how are your books going to get discovered? Let’s face it, if you’re not on the first page or two, your next reader is not going to come from someone browsing the bestseller lists.

Indie book Discovery is looking to give readers a simple way of browsing books in the hope of finding something different. It’s hoped that with a good list of books, we’ll be able to position ourselves as ‘the’ place for readers to find their next book.

We want to offer authors a different approach to getting their books out there to be discovered. This is a level playing field where every author has an opportunity for a reader to find their books. It doesn’t matter:
where you are in the best seller lists (our lists are randomised),
how many reviews you have (you cant filter our lists),
how many social media followers you have (the plan is that we’ll attract readers),
how much money you have to spend (there’s no ‘diddling’ of the lists so some authors get to the top ahead of others)
how many books you’ve written (this shouldn’t affect your discoverability),
… even the premium/promotional offerings we have planned will be geared to give all authors a chance (super cheap and fair).

First things first, we want authors to register and list their books… then we’ll see about getting the readers! Come and join us!


Here is the list of their FAQS I’ve found while purusing their website:

Getting Started as an Author FAQ

How does this work?

Register yourself as an author and you’ll be able to add your books to the lists to be discovered.

So how do I register?

You need to sign up/in and verify your email before you can register as an author.

Registration requires:

Sign Up/Sign In

Verify email

Hit the ‘Author Registration’ button to enter your author details!

Sign In or Sign Up

Why should I register as an author?

Indie Book Discovery is a way to get your books noticed. It doesn’t matter where your books are in the best-seller lists, at Indie Book Discovery your books will be listed in a random order to be discovered/noticed by readers and book browsers.

As well as getting your books listed, you’ll also get to list your website and social networking links to aid in your online presence.

Who should register as an author?

If you have books listed on Amazon, you should get them listed on Indie Book Discovery.

What can I do once I’ve registered as an author?

Options are available from the ‘Admin’ menu option or your ‘My Profile’ page, or of course from your Author page.

How much does it cost?

It’s FREE to register as an author and while we build our author/book lists, there is no cost to list a book (it’s FREE). However, eventually there will be a nominal book subscription fee, $2.99USD per book per year (about the cost of a single coffee).

What do I get when I register a book?

You get your books listed on a website to be visited by readers looking for books, providing another avenue for your books to be discovered. Indie Book Discovery makes it easy for readers to click directly to your book on Amazon … hopefully to purchase.

The plan is to get ‘lots’ of authors to list their books and then use this list to attract ‘lots and lots’ of readers.

There’s also social networking links to help your book be shared too!
Soon, you’ll also be able to see metrics of how your book is doing on the site (how many times it’s been seen, clicked, etc).

Do you do reviews?

No… but people who do reviews, readers, browse Indie Book Discovery book lists looking for their next book.

I’ll keep my eye on this service and post updates as it emerges from beta, and share observations of indie authors who are using it to publicize their books.

Posted by Admin - February 25, 2015 at 10:24 am

Categories: Book Promotion Ideas, Kindle Books   Tags:

6 Simple Tips On Promoting Your Fiction Titles

Excellent tips on how to get more eyeballs reading your fiction. Promotion is an ongoing part of being a self-published writer. These simple tips are a good reminder on the right ways you can promote your fiction and sell more books:

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Posted by Admin - July 11, 2014 at 4:36 am

Categories: Book Promotion Ideas, Kindle Books, Paperback Books   Tags:

How To Get Others To Promote Your Kindle Book, Land More Book Reviews

After you’ve written you book, you’ve got to get exposure for it. You need reviews. You need word-of-mouth buzz. You need advertising. Here’s a place to start finding ways you can do it all. For free.

Great article written by Jim Devitt. Read and bookmark this 2012 blog post for regular reference. Good info that is still helpful when you want to improve your sales rank and boost royalty checks.



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Posted by Admin - June 29, 2014 at 10:54 pm

Categories: Book Promotion Ideas, Kindle Books, Writing Advice   Tags:

Free List: Promotional Websites To Promote Your New Kindle Book

Good resource for Kindle Book authors:

Created as a SlideShare post by, detailing very good ways to sell more books, get more exposure and increase pool of readers who will help share news about your published ebooks and paperbacks. Highly recommended.

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Posted by Admin - June 29, 2014 at 11:22 am

Categories: Book Promotion Ideas, Kindle Books, Recommended Tools & Websites, Writing Advice   Tags:

From Blank Index Card To Published Article In 24 Hours


Repurposing and reusing your own content is easy. Let me show you how easy it can be.

KDP-Self-Publishing-CvrThe other day I listened to a teleseminar on the subject. It made me wonder: “Would it be worth the time and trouble to create my own MP3 audio training report that could provide added-value for readers of my book?”

I scratched a few notes onto a blank 3″ x 5″ index card, then jotted down a few more ideas on the back.

I quickly drafted and recorded a 10-minute MP3 lesson on a subject from a book I published back in 2012, showing readers how to start their own home-based bookstore online. Here is the book I wrote about:



But the lesson was about how to write your book for different audiences. I’d realized after I’d published this book that I was missing out on sales because I’d overlooked including information to at least three audiences.  This experiment in offering updated information on my blog didn’t take long to produce.  The recording was a one-time take. I didn’t edit it, and I spoke off the cuff, referring to my double-sided index card during the recording.

I made the recording using a cheap telephone headset, utlizing recording software that came free with my laptop (found in Programs>Accessories>Sound Recording), and free WMA-to-MP3 software I downloaded from  (Note: Anything you record onto the laptop goes direct to WMA, Windows Media Audio. I had to convert it afterwards to MP3 so it would be easier to share online.)

After I’d uploaded the MP3 to my blog, I grabbed the index card and was ready to toss it into the trash… when I wondered: “Can I do something else with this?”

I thought I could.

Then, I did.

I jotted down “Post article to EzineArticles” as a reminder. I’ve had a lot of success over the past few years with the free article content I’ve published through

But, instead of procrastinating until the mood had faded and the urgency had been lost forever, I logged onto my EA member site later that afternoon and started writing. Their writing and editing interface is really good. You can write as you brainstorm and the publishing page saves what you’ve written as a draft while you type. I jumped around: Thought up a title based on keywords I wanted to target. A short 3-sentence introduction. Then I dropped down to keywords. Then even further down to my Author Resource box. Only then did I start writing.

What did I write about?

I wrote from what I’d jotted down on that little index card.

I looked at the few words I’d scrawled to remind me what to make my audio recording about, and then I started typing as the words flowed. When the words stopped flowing, I looked back at the index card, read the next couple words, and started typing again.

As I typed, a scenario that I used in sales calls 10+ years ago popped into my mind.

I wrote it down.


I turned the index card over and was reminded of three solutions to the problem I was explaining to my reader.

I wrote all three down.

I summed up the article. Fixed the two hyperlinks EzineArticles gives writers as payment in kind vs. a cash payout, then started editing.

It took all of 30 minutes.

But I didn’t publish it right away. I logged out. Let the idea stew in my mind all night, then into the next morning.

By late morning, I spotted that worn index card and remembered to log back into EA, do a final edit, and click on the ‘Publish’ button.

I logged out and figured I’d hear if the article was accepted in 2-3 days.

Let me tell you, I was surprised to get an email within the hour that my article had been accepted, was published, I had the link ready to share with anyone who wanted to read it (here is the article), and a message that my article would be added to their homepage within 24 hours.

I was shocked and pleasantly surprised. I clicked through to the article: There was my smiling face; my article; my author resource links to my chosen landing page.

Done. Finished. Ready-made content.

All from a tiny little index card and a wild idea.

You can do this too. You can have a stack of these small cards sitting right next to your laptop or desktop computer, or in your pocket or purse. You can sketch out an idea you want to share with somebody, then record it, transcribe it or rework it into an article, and you’ll have all this at your fingertips:

1. An MP3 for sharing your idea (here is the MP3 lesson I created and repurposed into the EA article).
2. An article published for free far and wide — and likely to rank well for a few days on search engines.
3. Content for your blog, website, or social media platform.
4. ‘Lessons Learned’ content that you can share with readers, followers, potential propsects… and this is what you’re reading now — my lessons learned.
5. If you have your RSS feed from your blog linked into your Author Central page, a smidgen of your article post will show on that page too.
6. Once you have your article posted on one of your blogs or websites (hey, it’s my article, I’ll post it online for extra mileage myself!), then you have a new landing page to send people after a quick post to Facebook, Twitter, Google+ — any place you are posted with hopes of being followed.

And that’s that. I didn’t post this to brag, I didn’t post this to try to get a cheap link to my published books and hope to make a fast buck (although I’m not above being cheap, nor hoping to make an extra sale here and there!)

No, I posted this to share how easy and simple this process was. It wasn’t even a process. It was simply an index card that turned into a published article in less than 24 hours. It’s free and easy to duplicate. Try it. You might be happily surprised of what turns up!

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Posted by Admin - May 20, 2014 at 2:11 pm

Categories: Book Promotion Ideas, Kindle Books, Recommended Tools & Websites, Writing Advice   Tags:

Adding Bonus Audio Files To Help Readers

I am experimenting with uploading free MP3 audio files to my blog to help readers get more out of my Kindle books.


Here, I’ve uploaded a 13-minute MP3 file on the subject of sourcing used books for resale, the topic of my book, “How To Make Easy Money Selling Your Old Used Books on Amazon.”  I made the file with a cheap pair of headphones plugged into my laptop, and recorded the message by clicking on the free the Recording Option from my computer’s ‘Accessories’ folder from the Start Menu (I use a Windows 7 laptop).

I then downloaded a free WMA to MP3 software and it converted quickly (about 5 minutes) from the Windows Media file to an MP3 file that I’ve uploaded. You can click on the player below to access this recording:


It didn’t take long to do this recording. No editing was done. The recording, converting, and uploading to this page took all of 30 minutes. I’ll be able to see if this type of ‘value-added’ information will help my readers, and if so, I can offer additional features and services in future Kindle books I publish.

The sweet part about adding this to a WordPress blog is that when you insert the MP3 by clicking on the button titled “Add Media,” the WP software automatically loads the audio player right into the post (the long black audio player bar you see right below the thumbnail of my book cover) and this makes is very simple to create a new post in seconds.

One idea you might want to try is to run a much larger image of your book or photos showing the process of the tips you are sharing. One other idea might be to inserting ‘photo rotating’ code into your page to show the process you are speaking about. Bulleting ‘tips’ will also give the person listening to your message something to look at on the page.

Finally, it would be a good idea for me to add a “What’s Next?” button, where I offer a free download or a link to another page, another book or video I have for sale, or a way for the viewer to opt-in to a membership site, a mailing list, or sign up for an ecourse.

The sky is the limit! Let me know what your ideas are for this.


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Posted by Admin - May 14, 2014 at 11:04 am

Categories: Book Promotion Ideas, Writing Advice   Tags:

Blog Author Shares His Tips On Writing Captivating Book Descriptions

Richard Ridley, with more than 20 years writing and book marketing experience, tells his own unique perspective on book marketing based on his experience as a self-published author. Here, he shares important tips on writing descriptions that get your book sold:

Good advice to read and heed. Remember that your book description is your one chance to make a first good impression with readers, so don’t skimp on completing this important step in your personal book marketing strategy.

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Posted by Admin - October 3, 2013 at 6:34 pm

Categories: Book Promotion Ideas, Kindle Books   Tags:

Free Video: “How To Repurpose Your Kindle Book Content To Make More Sales”

Learn how to turn your Kindle Book content into promotional tools that drive more traffic to your Amazon Kindle Book sales page…. check out this free video today: “How To Repurpose Your Kindle Book Content”

Download the free PDF of this video presentation here:

Repurposing Your Kindle Book Content

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Posted by Admin - September 5, 2013 at 3:01 pm

Categories: Book Promotion Ideas, Kindle Books, Recommended Tools & Websites   Tags:

How To Organize, Implement Your Plan To Get More Book Reviews

Book Review Strategy

Getting book reviews for your Kindle book is vital if you want to become a best-selling author…. and you can get more book reviews by creating and working your plan. Here is a free PDF that explains step-by-step how to research book reviewers who can help get your book noticed. You can print it out and make notes. It’s free to download, plus, you can share the link with your writing friends. Hey, everybody can use a little help finding book reviewers and collecting more book reviews and book testimonials to help showcase their work! Let us know how this template helps you get more exposure for your Kindle book!   (Click here to download your free copy)

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Posted by Admin - September 3, 2013 at 2:15 am

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